PokerStars.com has launched its new VIP Club.  This special program is intended to reward players who enjoy playing online poker at all levels.  A wide variety of prizes are available.  Currently, PokerStars.com has over 4,000,000 registered players and is one of the poker industry's fastest-growing poker rooms.

Land-based casinos were the first to introduce loyalty-based VIP programs to their customers.  While successful, most of these rewards programs are oriented predominantly towards gamblers who play slot machines, video poker, and table games.  Incentive programs for poker players, for the most part, remain limited.

However, PokerStars.com is run by, and was created with poker players in mind.  It is taking the VIP Club to an unprecedented level.  Top rewards include gift certificates (Neiman-Marcus and Dell are two partner companies), high-demand electronics (iPod nano and plasma-screen televisions are among the options), and Porsche Cayman sports cars.

PokerStars' VIP Club also offers prizes which are unavailable anywhere else in the world.  For example -- special poker matches with Joe Hachem, the reigning World Series of Poker champion are available.  The VIP Club also allows members to play with former world poker champions Greg Raymer, Chris Moneymaker, and Tom McEvoy.  Indeed, the VIP Club offers everything from concierge service to box seats for professional sporting events (the NBA's Dallas Mavericks are PokerStars newest pro sports partner).  There is even an option to become a real star, by naming a star in the galaxy after yourself or someone special, which is included as part of the VIP Club rewards program.

"Poker players are the most loyal customers in the gaming business," said Nolan Dalla, Director of Communications at PokerStars.com.  "Poker players spend more time doing what they enjoy than any other sector in the industry.  Furthermore, we have found that online poker players, in particular, are very loyal.  With the VIP Club, PokerStars.com will reward that customer loyalty with prizes unmatched by any other card room, anywhere."

For thousands of poker players all over the world, PokerStars.com is the gateway to exciting tournament action - both online and in-person.  The VIP Club offers its players special all-inclusive packages to exciting events including the World Series of Poker, the PokerStars Caribbean Adventure, and tour stops on the European Poker Tour (EPT).  Players can also redeem points to play in special events such as the World Championship of Online Poker (WCOOP).  In addition, VIP Club members are regularly invited to special freeroll tournaments with all prize money put up by PokerStars. 

Players with real money deposits at PokerStars.com start earning VIP Player Points (VPPs) immediately.  With the first hand dealt, players instantly become Bronze-Star VIPs.  Then, as more hands are played, players reach higher club levels.  After Bronze-Stars -- Silver-Stars, Gold-Stars, and Platinum Stars are the next VIP levels in succession.  The most loyal players of all earn SuperNova status - which is the highest VIP Club level